Colorifix has developed a new technology to dye fabrics that’s capable of reducing the environmental impact and change the face of the fashion industry as we know it
- Credit: Colorifix
Colorifix, a bio-tech company based at Norwich Research Park that specialises in developing sustainable methods of dyeing fabrics, recently announced what it hopes will be the first of a number of deals with global fashion brands to provide its dye technology for the production of more sustainable fashion.
Having already collaborated with designer Stella McCartney, it has teamed up with H&M to contribute to their latest Innovation Stories collection - the Colour Story – to celebrate new, more sustainable methods of working with colour.