Norcod switches CEOs, conducts first sample harvest
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Trondheim, Norway-based Norcod has moved another step closer to rolling out its farm-raised cod to customers after conducting its first planned sample harvest.
Cod from the first planned sampling were sent to selected retailers, foodservice suppliers, and producers in Norway, Denmark, Sweden, Lithuania, Poland, Germany, the Netherlands, France, Spain, Portugal, Switzerland, England, Ireland, Wales, Scotland, and the United States. The fish were distributed by the Sirena Group, which is handling sales and marketing for Norcod.
“Fish performance has been excellent and optimal welfare is a top priority,” Norcod COO Rune Eriksen said in a press release. “We have high survival rates, the fish have grown very well, and we have been able to harvest 2.5-kilogram cod after only 11 months of production."