Meiyume, the beauty arm of the Fung Group, has collaborated with NeXtraction, a provider of cannabinoids, to support the launch of their first personal care brand, Kriva. With a vision to bring wellness to all, the co-developed project leverages Meiyume’s turnkey expertise and NeXtraction’s hemp extraction technology to pave the way for the next generation of CBD usage in beauty.
The Vision: Wellness for All
Cannabidiolic Acid or CBDA is the natural form of CBD found in the hemp plant....