In recent years, Microsoft co-founder Bill Gates and the World Economic Forum (WEF) have been promoting lab-grown meat as a climate-friendly alternative Lab-grown meat is often touted as a "green" alternative to traditional beef, but a new study suggests that it may be much worse for the environment than previously thought. Bill Gates and his allies in the World Economic Forum have advocated for 100% synthetic beef, but the science suggests that this may not be the best solution.