The famous beauty pageant was targeted on Tuesday night with a sophisticated online scam.
Miss England organiser Angie Beasley was stung after receiving what appeared to be a legitimate message from Instagram, asking her to confirm her phone number.
She then clicked on a code which then allowed the hackers to take over the 20,000 followers-strong account, locking her out for good.
This morning the cyber-crooks contacted her on WhatsApp demanding 'If you want to save your account we can make a deal with you'.
Ms Beasley immediately contacted Action Fraud, UK's national reporting centre for fraud and cybercrime, who have escalated to Leicestershire Police.