Mathrubhumi wishes Malayala Manorama a Happy Friendship Day
This Friendship Day (celebrated on the first Sunday of August), Kerala’s formidable media conglomerate Mathrubhumi wishes Malayala Manorama a very happy friendship day on its front page. The creative of the daily read: “It’s time we set new benchmark to our friendship goals, for we work towards the same goal, Happy friendship Day”. This first of its kind initiative, an unusual bonhomie by Mathrubhumi celebrates a healthy competition which both Kerala’s largest media conglomerate compete for.
MV Shreyams Kumar, managing director, Mathrubhumi Group, said, “Those friends thou hast, and their adoption tried, grapple them to thy soul with hoops of steel, as always Shakespeare, as in almost everything else, might have the last word on friendship too. What the bard meant was that old friends, whose fidelity has stood the test of time, make the best of allies. Being an adversary in the marketplace of ideas, does not make us enemies. Instead, it goads us on to strive to be better in the true spirit of competitive companionship. I can say this with confidence, since our two families of