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Payments company Mastercard unveiled its Click-to-Pay service in the UAE that allows customers to make quick and secure online payments.
The service was first announced in the US in October 2019, followed by the Asia-Pacific region in July last year.
It replaces the time-consuming process of filling out of account details at the checkout stage with a digital icon or button. Users are not required to store their sensitive data with participating merchants.
The UAE will benefit from Click-to-Pay’s “simple and safe technology”, said Girish Nanda, Mastercard’s country manager for the UAE and Pakistan.
“With a unique one-time code issued for the first-time user when they are ready to checkout, shoppers can make purchases across a broad merchant network without worrying about fraud ... transforming the digital shopping space for businesses of all sizes as the barriers to checkout diminish for consumers,” said Mr Nanda on Sunday.