M&C Saatchi’s doubters prove a tough sell for new chief
Moray MacLennan has finally landed his dream job - but an accounting crisis and top brass departures could turn it into a nightmare
20 December 2020 • 12:00pm
Moray MacLennan pretended his was a client's son to blag his way into Saatchi & Saatchi - now he is considered the fifth brother
Credit: M&C Saatchi
Moray MacLennan has some convincing to do. The incoming boss of M&C Saatchi has been tasked with pulling the advertising group back from the reputational abyss after the worst period in its 25-year history, which began before the pandemic struck. Covid has merely compounded pain wrought by an accounting scandal.