autoevolution
17 Mar 2021, 7:49 UTC ·
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The press knows it, analysts know it too, and carmakers across the world understand it’s all just a matter of time until Apple officially takes the wraps off the Apple Car.
In the last few months, officials of several “traditional” carmakers commented on the rumors regarding an Apple Car, most of them explaining that Apple stepping into the automotive industry doesn’t represent a threat to their market share by any means.
And now the CEO of Lucid Motors shares pretty much the same message, explaining that Apple’s debut in this business only generates more competition. And eventually, competition is the one that pushes hard for innovation.