FARMKENYA INITIATIVE
Crop
By Jael Mboga
| February 12th 2021 at 01:00:00 GMT +0300
As youth look into exploring the available opportunities in agribusiness, Caroline Mwangi has advised them to do ample market research before diving in.
The Kimplanter Seedlings director said market research guided her path in dealing with spinach, cabbage, sukuma wiki, and tomatoes. She first started with passion fruit seedlings but realised other crop seedlings were in high demand.
Speaking on the agribusiness show on Vybez Radio, Mwangi said there are many opportunities in agriculture that youth can pursue such as app development, marketing, and IT.
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However, it requires passion and dedication as "you will not make your first million shillings in the first month".