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LOS ANGELES, April 7, 2021 /PRNewswire/ --
GKUA, the consumer lifestyle brand co-founded by artistic giant Lil Wayne, announced today it has entered into a monumental exclusive agreement with the Los Angeles Memorial Coliseum for all 4/20 events for years to come. As part of the new partnership, GKUA will host experiential and interactive parties, performances and additional festivities for in-person and streaming audiences.
The debut event, UPROAR, VIP Party and Performances, at The Torch at the LA Memorial Coliseum, featuring Lil Wayne, Young Money and Friends, will take place on August 13, 2021 and is set to be a grand opening of the nearly century-old Coliseum after a multi-million dollar renovation. The Los Angeles civic institution is known as "The Greatest Stadium in the World" thanks to a legacy that includes playing host to two Summer Olympics, appearances by six U.S. presidents, and concerts by music icons ranging from the Rolling Stones to U2 to Bruce Springsteen.