Less bling, more investing drives U.S. boom in Swiss watches

After more than a decade, Americans are once again spending more on Swiss watches than anyone. One big reason is that they are thinking differently about them.

Related Keywords

United States ,Texas ,Colorado ,China ,Russia ,Switzerland ,Cincinnati ,Ohio ,Connecticut ,Ukraine ,Americans ,America ,American ,Swiss ,Oliver Mueller ,Moser Meylan ,Patek Philippe ,Edouard Meylan ,Philip John Ingenito ,Nick Hayek ,Joshua Ganjei ,Albert Ganjei ,H Moser Cie ,Bernard Watch Co ,Swatch Group ,Rolex ,Switzerland Group Plc ,European Watch Company ,Boston Based European Watch Company ,Chief Executive Officer Nick ,European Watch ,Nation And World ,