Kellogg makes major change to cereal packaging
17 May 2021
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Cereal and snacks giant Kellogg Europe has unveiled plans to remove excess air from its cereal packs â a move that it expects will help to remove 700 tonnes of carbon from its operations per year.
A raft of measures, including this new packaging pledge, was announced as a part of Kellogg Europeâs Wellbeing Manifesto for its European business.
Over the next ten years, the company says that it will address the carbon footprint of both its packaging and operations across the continent, while also tackling salt and sugar, increasing fibre, and feeding more people in need.