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Boasting an impressive two-decade tenure in the industry, Choi will oversee the resort's sales and marketing efforts, continuing to drive strategic growth and maximize revenue. Prior, she served as Director of Sales and Marketing at The Laylow, Autograph Collection on Oahu. She has also held Director of Sales and Marketing roles at Hilton Waikiki Beach, Embassy Suites by Hilton Waikiki Beach and DoubleTree by Hilton Hotel Alana in Waikiki. Choi was awarded "Biggest Market Share Increase" by Pyramid Global Hospitality in 2022.

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