iTWire
Tuesday, 06 April 2021 02:37
Launch of Sky Connect will allow Sky to become a force in UK SME market: analyst
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Gary Barton, analyst GlobalData
Pay TV provider Sky’s launch of Sky Connect B2B gives the company the potential to become a force in the small and medium-sized enterprise (SME) market, according to one analyst firm.
Gary Barton, a Principal Analyst at GlobalData says, however, that Sky should not be too cautious, noting that Sky Connect has played to Sky’s broadband strengths but it needs to do more to stand out in the market.
“Comcast offers advanced WiFi services that Sky should consider adding to its portfolio as soon as possible. GlobalData’s research indicates that poor WiFi performance is a major concern for home workers,” says Barton.