iTWire - Adobe report highlights desire for more diverse and inclusive emojis

iTWire
Monday, 19 April 2021 17:05
Adobe report highlights desire for more diverse and inclusive emojis
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Diversity and representation is a hot topic – not before time, some would say – so it's not surprising that a fresh spotlight has been turned on human emojis. A survey conducted for Adobe suggests Australians want a more diverse and inclusive range of emojis.
Adobe and Edelman surveyed 7,000 frequent emoji users in seven countries, 1000 of them in Australia.
Just over half (57%) of Australian respondents felt their identity is adequately reflected in current emoji options, and 85% believe emojis should provide more inclusive representations.
Adobe says 75% of Australians feel emojis are an important tool for creating unity, respect and understanding, while 73% say inclusive emojis can help spark positive conversations about important cultural and societal issues.

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