Published March 4, 2021, 5:12 PM
Despite the safeguard measure, Isuzu Philippines Corp. (IPC) has set a bullish 15 percent market share this year for its All-New D-MAX, almost doubling the current 8 percent market share.
IPC Vice-President for Sales, Yasuhiko Oyama announced the digital debut of the imported completely built-up pick-up truck from Thailand. Car companies have started implementing last March 1, 2021 the safeguard duty on affected models for imported passenger cars (P70,000) and light commercial vehicles (P110,000).
IPC is confident that with it 6 years of research and 4 million kilometers of testing, the All-New Isuzu D-MAX is the most innovative and feature-laden iteration of the iconic pick-up truck, that has long set its reputation for its outstanding durability and reliability.