Integral Ad Science, Inc.: IAS Case Study Reveals In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View-Placements

In partnership with Catalina, the study explores how a major consumer packaged goods brand drives sales through the use of display advertisements in both mobile and desktop environments. NEW

Related Keywords

Japan ,United States ,Costa Rica ,Brian Dunphy ,Yannis Dosios ,Strategic Partnerships ,Chief Commercial Officer ,Integral ,Science ,Hase ,Study ,Eveals ,View ,Stripled ,Return ,Spend ,Ompared ,Placements ,