…
Ulla Johnson recently crossed a major milestone: two decades in business. Best known for exuberant womenswear that makes deft use of natural fibers, intricate embroideries, and refined tailoring, the ascendant fashion designer had long been searching for her next showroom. She sought an understated yet transportive space that would showcase her latest collections in the best possible light to clients while honoring the artists, designers, and craftspeople that have long influenced her namesake label. Unbeknownst to her, the ideal space was sitting directly across the hall from her design studio, in a sun-drenched loft complete with sweeping views of surrounding SoHo.