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The oil industry is extremely challenging, and industry players often face significant logistic and supply chain challenges. Recently, industry leaders are shifting from geocentric models to globally centralized functional models. While the aim is to improve performance, more often than not, the inability to deliver efficiently causes major setbacks for industry players. Therefore, oil industry players are now leveraging market intelligence solutions to make data-driven strategic decisions, improve operational efficiency, and successfully establish a broad-based frontline mobilization.
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Market Intelligence Solution for an Oil Industry Client: Business Outcomes (Graphic: Business Wire).