Known for her youthful, whimsical, and romantic-styled gowns, Gutman started designing for JLM in 2011. Her bubbly personality and designs shot her to fashion-stardom fame quickly for her age. Hayley Paige dresses have been worn by a variety of celebs, such as
Bachelor and
Bachelorette stars,
Say Yes to the Dress contestants, as well as everyday brides who just want a stylish and flirty, ultra-fem wedding-day look.
But in December of 2020, Gutman rocked the bridal industry when she revealed she was resigning from the company. In an emotional video posted to Instagram, she explained that after trying to negotiate a new contract with the bridal company and gain control over her @misshayleypaige social media accounts, she wound up with a lawsuit. JLM sued Gutman for her personal use of the company’s social media accounts, which JLM owns.