Ice cream sales up after Covid freeze
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Ice cream sales up after Covid freeze
John Sarkar / TNN / Updated: Mar 10, 2021, 12:48 IST
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NEW DELHI: India’s ice cream industry that faced a complete washout last year due to Covid is making a strong comeback. Top companies like Amul, Hindustan Unilever (HUL), Vadilal and Mother Dairy in the Rs 19,000-crore ice cream market have witnessed a sales growth of 3040% in February over the same period in 2019.
“Summer has set in early this year,” said R S Sodhi, MD at Gujarat Cooperative Milk Marketing Federation (Amul), the largest ice cream player in India. “We are expecting a growth of 100% over 2020 in the first four months of the ice cream season beginning March.”