Hyundai has partnered with National Geographic to offer augmented reality experiences that will allow families to explore three national parks.
Outside Academy will eventually allow users to take a tour of Yosemite National Park, the Smoky Mountains National Park, and currently allows users to tour Zion National Park. The tours will focus on science, geography, and history.
“Education for millions of students was disrupted this past year, so we partnered with National Geographic to create AR science, geography, and history lessons from three of America’s most famous national parks,” said Angela Zepeda, CMO, Hyundai Motor America. “Our passion for technology and more sustainable mobility made this a great opportunity to incorporate three of our adventure-ready electrified vehicles: The Santa Fe HEV, Tucson PHEV, and the all-electric Ioniq 5. Hyundai has the widest range of green vehicles, and we’re proud to showcase how we’re evolving the journey toward an all-electric future.”