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There’s no doubt, as we reach 12 months of impact from Covid-19 in the U.S., the last year has been challenging for the tourism and events industries. Travel of all types was brought to a standstill across the country. People lost their jobs, and organizers canceled events and lost money. EventMB’s State of the Event Industry report reveals the widespread nature of such impact, with 79.5 percent of companies in the event industry reporting loss of business — and nearly one-third (30.5 percent) of all respondents reporting a loss of 75 to 90 percent of revenue.
But for those who have reacted swiftly, doing the maximum to ensure the safety of their visitors and preparing for the new world as it begins to recover from the impacts of the virus and its associated restrictions, 2021 brings the promise of a new start. And for Houston First Corporation, it’s already looking to be a year with a full roster of meetings, conventions, and events.