Hotel Group City ID Rebrands - Signalling a New Vision Ahead of Further European Expansion

The July Hotels is a series of premium life-centred apartment-hotels currently based in Amsterdam, welcoming you to have “your stay, your way”. City ID’s Boat&Co and Twenty Eight will be renamed The July - Boat & Co and The July - Twenty Eight and sit in The July brand portfolio. To illustrate its difference to the other hotels on the platform, ID Aparthotel will be renamed ID Aparthotel by The July.

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