Happy Joe’s Names Champion Agency of Record
May 3, 2021
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Family-centric pizza concept selects Dallas-based agency to help drive brand awareness and franchise expansion through public relations and digital marketing
Champion Management Group LLC as the brand’s Public Relations & Digital Agency of Record.
Champion’s scope of work for Happy Joe’s includes franchise development PR, digital marketing and new restaurant opening support. The agency has already begun generating positive coverage for the brand with local, national and trade media through its comprehensive strategic initiative.
“In my decades of working in the hospitality industry, I’ve partnered with hundreds of different vendors, but Champion is in a class all their own,” said Tom Sacco, chief happiness officer, CEO and president of Dynamic Restaurant Holdings, LLC. “At Happy Joe’s, our franchisees’ success is our success and we’re honored to partner with an agency that likewise believes that Happy Joe’s success is Champion’s success.”