THE advent of the internet has meant that never before has it been so important to choose the name of an organisation with care. Ideally, the obvious search term from a name, as well as its acronym, should lead straight to the organisation itself.
Googling ‘Hampshire archives’ does indeed lead to Hampshire Archives Trust, as it should. But ‘HAT’ gives…well, what do you expect?
HAT chairman David Livermore said: “This year is our 35th anniversary and the founders of the trust therefore had no inkling of the internet or its consequences. We are very happy that Googling ‘Hampshire archives’ is so successful, as many people think we are the same as the Hampshire Record Office, which is definitely not the case – though we are close ‘friends’.