Govt to Form Focus Group to Help Pakistani Sellers on Amazon
The National E-Commerce Council will form a focus group comprising experts to address the challenges to Amazon becoming a successful platform for the selling of Pakistani products to the world.
The platform will only assist Pakistanis who wish to sell their local products abroad, it will not benefit consumers as they will not be able to purchase anything from the e-commerce site. A similar model to this is also functional in China, Indonesia, and other countries.
According to the Advisor to the Prime Minister for Commerce and Investment, Abdul Razak Dawood, there are many challenges to e-commerce, includes logistics and warehousing, in Pakistan. The task of the focus group will be to conduct monthly meetings to address such challenges.