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Going up in smoke: People turned more to cigarettes during the pandemic but what made them quit?
The new freedom of space and not many restrictions sparked a major change in people’s frequency of lighting a cigarette.
Synopsis
As more people moved their office to home during WFH, the thin line between the personal and the professional blurred, along with the concept of ‘smoke breaks’.
When the pandemic hit the world, it disrupted the flow of life and changed our definition of normal. Several studies and surveys showed that the pandemic severely affected psychological and physical behaviour of people who found themselves confined inside their homes, triggering panic, fear, anxiety, stress, sleep disturbance and dissociation among other things.

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