Schumacher knew his value and, once he had headed to Maranello, so did the company paying his wages. In 2001, the year he clinched the fourth of his seven titles, Fiat put his name to its 54bhp Seicento city car. In fact, the company was taking a gamble, since the German driver was not as popular among Italians as some Ferrari drivers had been. Fiat made 3000 examples of the Michael Schumacher Sporting, and 120 are still registered in the UK.
One we found: Fiat Seicento Michael Schumacher Sporting, 2002/02, 62k miles, £3999
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Following a Fernando Alonso-inspired edition in 2006, the Mégane was again the focus of F1 special-edition treatment when Red Bull Racing, powered by Renault V8 engines, won its fourth consecutive constructors’ title and Sebastian Vettel his fourth consecutive drivers’ title. This time, though, the standard Mégane RS 265 was already so good that the Red Bull sheen amounted to no more than larger wheels, sat-nav, a special paint colour (Twilight Blue) and some branding.