Go gummies! Whether hard or soft, consumers love the tastes and textures

At last year’s Sweets & Snacks Expo in Chicago, new and innovative gummy products proved irresistible to confectionery industry delegates with new lines from manufacturers, including Harribo, Hammond, Bazzoka, and Mars. Ultimately, the diversity of textures, flavours, and ingredients also gives consumers choice - and brands an opportunity to expand their gummies portfolio in this growing category.

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