Despite the continuing challenges facing the meetings industry, Glasgow Convention Bureau reports the city has secured 28 new conferences from a range of sectors since 1 April 2020.
The conferences will welcome to Scotland an estimated 36,000 delegates and have an economic value of £84m (US$116.7m).
Throughout the last year Team Glasgow has championed a partnership approach, working to keep the city front of mind for conference organisers.
Glasgow Convention Bureau (GCB) worked closely with the city’s academic Conference Ambassadors to secure future conferences, which include the 2022 Council for Advancement and Support of Education (CASE) Europe Annual Conference and the 2022 bi-annual AMA SERVSIG Conference.