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Resisting Gentrification: Then & Now is the theme for the fourth annual Gentrification Conference hosted by 540 West Main and City Roots Community Land Trust. The two-day event will be held virtually and in-person with a focus on the history of Rochester’s housing segregation and activism.
Calvin Eaton, founder of 540 West Main, says the event will educate the people who will be directly affected by community development.
“People can’t even know what options there are (and) how we as a community speak to these issues if they don’t have the education about why Rochester specifically looks the way that it looks,” says Eaton.