► Hyundai Motor Group luxe brand returns
► Line-up starts with G80 saloon and GV80 SUV
Posh Korean luxury brand Genesis has announced its official return to the European market. The company promises that customer service, a clear price structure and sharp design will win customers over, luring them away from the German premium-car establishment and Lexus.
Genesis says the launch will be phased, with Germany, Switzerland and UK being the first markets it enters. New 'studios' – or dealerships to you and me – will open in Munich, Zurich and London with two new models to sell from day one, and more to come soon after.