The Drum's senior reporter and media correspondent John McCarthy rounds up the latest media trends and developments. Also available in your inbox every Thursday as The Drum's Future of Media email briefing. Sign up here.
Future of Media: Agency review rush, Snap's AR roadmap, cinema's ad strategy
This is an extract from The Drum’s Future of Media briefing from media editor John McCarthy.. You can subscribe to it here.
From Monday, TV is taking over The Drum. We've got some great long reads and round-ups coming down the line, so if you love TV as much as me, I expect you to switch yours off and tune in to us as we launch our two-week Future of TV deep dive. Until then...