Courtesy of Shipium
Shipium creates decision-making software to help retailers "fight back" against Amazon's speed.
Cofounder Jason Murray spent 19 years building Amazon's e-commerce supply chain.
Shipium has raised $8 million to expand its reach among legacy retailers like Macy's.
While most traditional retailers know e-commerce is essential — and are working on improving their execution — they're still not making much money through online sales. The pressure to deliver fast eats into profits. Package carriers like UPS and FedEx continuously upping what they charge isn't helping.
Nordstrom, Kohl's, Stitch Fix, Macy's … nearly every retailer has bemoaned the hit to margins the shift to e-commerce has delivered in the last few months. What they need, according to the cofounders of Seattle startup Shipium, is a couple of decades experience at Amazon — which happens to be just what Shipium is selling.