For Black Women Entrepreneurs, The Pandemic Made An Already Challenging Path To Success Even More Difficult

Courtesy of Brittney Rae Reese
Brittney Rae Reese is co-owner of FIT & NU, a wellness company based in Aurora. She coached fitness classes there until the pandemic forced the company to go virtual.
Brittney Rae and Joslyn Reese figured they were on the cusp of something big. 
For five years they’d grown FIT & NU, their wellness business that primarily serves women of color.  Fitness classes were full. The nutrition programs were popular. The sisters were looking ahead to a time when they could franchise their concept.
Not so fast. The pandemic hit. The gym closed. Everything went, abruptly, online. 

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