FMCG Cos: FMCG companies use tech to fill up stocks at Q-Comm partners

FMCG giants such as Nestle, ITC, Parle Products, LT Foods, and Coca-Cola are adopting real-time data exchange and demand forecasting to prevent stock-outs at quick-commerce (Q-comm) platforms like Blinkit, Swiggy Instamart, BBNow, and Zepto.

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