Updated:
9:10 AM July 11, 2021
England fans at Isaacs in Ipswich for the England semi-final against Denmark. The venue is sold out for the Euros final between England and Italy.
- Credit: Sarah Lucy Brown
As people in Ipswich and across the area prepare to cheer on England in the Euros final tonight, the match is bringing a huge boost to local businesses.
Pub managers and business chiefs say the national side's success has brought back a feelgood factor - and is the perfect tonic after a year of lockdowns.
After the hospitality industry was hard-hit by Covid-19, there is now a very different feeling in the air, even though pubs are still observing restrictions.