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The FCC recently adopted new rules that will limit the volume of calls that can be made to residential phones under certain TCPA consent exceptions. The new rules affect non-telemarketing calls that use an artificial or prerecorded voice. For years, companies have been able to make unlimited numbers of these calls to residential lines without the need for prior express consent if the exceptions applied. Beginning later in 2021, companies will need to follow volume limits for the following types of exempted calls, unless they have obtained prior express consent to make more calls. The new limits will apply to calls that fall into one of these consent exceptions: