Rushing to Stores Like Walmart at 4 00 a. M. On black friday for that 84inch tv, its changed in recent years. The shopping frenzy begins earlier in some ways, inevitably ends. These are days stores and malls are adorned with holiday lights, santa claus lookalikes and like friday sales are advertised long before anyone has even purchased a turkey. Amazon and other online retailers, important for money is handed online sales. Digital retailing has been so rapid and extensive in recent years, theres been widespread talk on a retail apocalypse. In recent years, famous names like toys r us, and borders book had filed for bankruptcy and money more have stroke. Its overdone. Nine out of ten retailers in physical stores. Recently online retailers, including the mighty amazon itself has been opening those stores and street. After visit almost 300 apple stores in the country this weekend to get a sense of how that human urge to stand with millions of other people waiting to buy something is not going away anytime soon. Consumption still accounts for two thirds of economic activity. What Consumers Want and how to respond to it are key factors not only for retailers but for the economy as a whole. We are going to take a look at the future of retail and consumption in america. The overall Retail Industry and how its changing from chief global contact officer, largest gathering of retailers in commerce in the world. Before we get started, tell us what shop talk is. We are a large scale conference focused on innovation and retail. We were started with the idea that theres no single event that brought together the different parts of Retail Industry. One from established brands and retailers to venture backed startups, investors, real estate developers, agencies, everyone said to have Significant Impact in retail. We hold the event once a year, march 22 25th this year in las vegas. They talk about all the different ways retail is changing. Retail apocalypse, there are two sides. I think the one thing we can all agree is that retail is fundamentally changing. Everything about how consumers discover shop is set to change. What kind of ideas, innovations or things have come up from this. I have been a number of new Business Technologies that we see, to change how we are shopping for Products Online and offline. Traditional retailers, you are seeing the explosion today of experiential retail, you are just going into stores to buy products but going into experience them. Talk about that. Learning how to cook and, how important is that for existence to continue . I think the experiential piece is incredibly important. Experience is some kind of functional to entertaining. You can walk into experience how cold their jackets can withstand. Then pay 900. Exactly or you can go to the nike store test out your Running Shoes but ultimately, they are making these places people want to go. The stores that are not drink while are the retailers who havent adopted. Are the any experiential once its helping maintain traffic and actual sales . Yes, in many cases they arent necessarily meant to direct sales, they are meant to expose shoppers to their products and introduce the brands to consumers. You seek the digital age watching stores these day and they are not looking to drive substantial sales through that one store but rather looking to attract new consumers to their brand. Will go into a store, try out a product an event go home and order them online. Thats okay . They are happy with that . Yes. Retailers are not just looking at the transactions that take place at the store but what they are driving in terms of online transactions. Did they going to that store and ultimately make the purchase on their phone or laptop . Weve seen these famous nam names, anybody can shopping visit shopping malls online, theres a sense that physical shopping is disappearing. Im a typical man, 80 hated walking into a store, i like sitting at home and going online. But is that the general picture . No, is the short answer. Its not dying. Department stores are being hit heavily. The apparel sector offer all is going through a lot of change. You look at the younger consumers, you are seeing new Business Models emerging. We commerce or the sale of preowned items, its doing incredibly well right now. Macys and jcpenney, youve got the real one the has on public. Which involves social shopping. Consumers will be hesitant to buy preowned. What we learn from those stores that are succeeding into those failing . Whats the secret to survival and thriving . You are seeing retailers on the high end doing well and some on the lower end doing well. You take Companies Like lulu continuing to excel. I have learned that. You see Companies LikeDollar General opening thousands of stores these year. They are doing well. Discount stores similarly are doing well . Yes. Nursing Companies Like target continuing to do extremely well. They are one of the ones targeting the middle and doing a good job. You mentioned closing, can you tell us whats going on the . I think whats interesting in closing and apparel is younger shoppers are up approaching it different than older generations. Rentals, subscriptions and we commerce and preowned goods resonating with younger shoppers. In many cases, they are doing it because of the cost or Environmental Impact but also social media. Choppers are looking to pick out outfits that they might not need to own permanently but they want to use for their next instagram shop. Rent aware. People dont require formal clothes for work, more casual fridays tooth now casual everyday. Correct. One for the weekend one for the weekend, your seen Companies Like goldman going more casual when they move offices recently, they found hundreds of suit left behind which they are giving to charity. Somebody is benefiting at least. Up next, a closer look at the changes in retail, whats working and what isnt. Stay with us. May your holidays glow bright and all your dreams take flight. Lease the c 300 sedan for just 399 a month at the mercedesbenz winter event. Hurry in today. And my lack of impulse control, is about to become your problem. Ahh no, come on. I saw you eating poop earlier. Hey my focus is on the road, and thats saving me cash with drivewise. Whos the dummy now . 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Tell your doctor right away if you have new or worsening symptoms, including trouble breathing, shortness of breath, cough, or chest pain. Before taking ibrance, tell your doctor if you have fever, chills, or other signs of infection, liver or kidney problems, are pregnant, breastfeeding, or plan to become pregnant. Common side effects include low red blood cell and low platelet counts, infections, tiredness, nausea, sore mouth, abnormalities in liver blood tests, diarrhea, hair thinning or loss, vomiting, rash, and loss of appetite. Be in your moment. Ask your doctor about ibrance. Retail specialist, daniel, shop talk is my guest. Talk about the trends in retail, the ones that are doing well and successful. Health and wellness. Tell us how that is working. I think everyone is looking to get a piece of the health and wellness trend right now. Its happening globally, not something that is unique to the u. S. But rather around the world promote products that are more natural and organic. Everything from food to Beauty Products to the peril they buy. I striving a number of new brands emerging as software looking to challenge those who are slower to jump on some of these trends. What does this mean, Department Stores are the particular target, is the concept of the apartment store for you by more, is that really dying . I dont think that concept is dying because again you look at retailers like target and fay are doing very well. Their online sales are growing as well. Clearly the idea that they go to a store and shop for different products is not dying. I think the Department Store is being hit hard by some of the things weve talked about within apparel, younger consumers shopping for clothing has changed. Another area that seems to be interested in both stores that sell products, stores themselves and retailers themselves or two principles, how does that work . I think its been interesting because i think particularly among the younger generation, they are looking to businesses to lead in these areas. They dont expect them to be followers and go along with governmental policies, they expect them to be out there taking a stand. You see companies that have long been trailblazers in this space. We seen others like rei, the ones you would expect to play a role the are also some bigger brands looking to address their supply chain, ensuring they are becoming more sustainable because they know if thats what theyre shoppers wealth demand. I mentioned the apple store, they are realizing physical retailing makes a huge amount on mind but they still have enormous traffic to their stores. Microsoft opens stores and others are looking to do so. How much do you expect that to grow . The tech sector overall will grow into what i think is interesting is how technology is playing out in stores, online in terms of changing the whole experience. Youre starting to see new technologies really starting to hit the sectors augmented reality would allow you to upload a photo of yourself and be able to try out different colors of lipstick or foundations. Different eyeshadow colors and be able to see what they look like on your. Another example would be in furniture, home grid where you can picture that couch in your living there. Hold up your phone and see it or picture that. Thats a wild reality. Ive done it myself a little bit but im assuming that technology has improved over time. Exactly, its easy to Pan Technology into the first generation but i think what we are seeing is a complete shift again and how choppers are going to consume and discover products as well. You are seeing things like the voice systems, another one in the early stages where your not seeing a lot of commerce taking place. Might uses for an emergency. We need to take one more break. 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We are talking about the future of retail. Lets talk more about technology. Everybody every company the vigil is accessed with billions of bikes, how is that transforming the Retail Experience . Its put transforming just about everything. Shopping in stores, transforming shopping online, everyone these days has a strategy. Rightfully so. Its one of those things that is capable of shifting a lot of retail. Your seeing it being used not just in the Customer Experience month supply change and across all. Youve got certain items, the Retail Company knows your interest and where youve been. Sometimes it gets a little scary from privacy perspective but i can use that information to target and personalize your. Absolutely. The poster children, netflix. Youve seen Companies Like mcdonalds getting into a space, they are providing personalized menus. It certainly is happening, not just in retail but qs are and variety of different industries. Should anybody be scared by that . You dont want somebody to know you, or exactly what you want to be buying. I think the privacy concerns are real but the retailers are figuring out how to address it. When something last week does facial recognition, he walk into a store so the store will know who you are. You have to say yes, i would be willing for this retailer to recognize me and provide me with a better expense. You see this with ddp are being rolled out, having too often and using cookies and consumers are being more aware of how their data is being used but i still like that personalize expense. How is the physical distribution of stores changing parks we just got too many stores. As we become more urban and small towns, how is the change in nature and geography going to change the experience . We are very much over start, we have far more Square Footage than any others like canada. Why is that . They built up substantially for many years, the strategy was to build a new store or set of stores for a number of years and only now are they really starting to take a hard look at that approach, leading to the Small Format Stores like target experimenting with them and urban areas. Youre starting to see a number of retailers and focus on the remaining months so we will continue to see shrinkage in terms of total retail footprint and a much smarter footprint. Is it possible we just got too much stuff, we have become overconsumption . People worry about this from an environmental perspective, or week just to the point were we have enough of what we need and we should maybe think about saving or giving or other things . I think yes, a lot of people feel that way and that has given rides to rentals and three commerce where you can still wear something new, experiment with new things but you dont feel quite so guilty having something manufactured. They are estimating three commerce will take over in terms of total revenues. Will save more as a country. We dont save enough as a country. As much as we like to spend, we should spend less. Thank you for joining me. Our next, why its important this Holiday Season more than ever rush to take a lesson from those through history who found peace and harmony despite living in times of conflict. Stay with us. We made usaa insurance for members like kate. A former army medic, made of the flexibility to handle whatever monday has in store and tackle four things at once. So when her car got hit, she didnt worry. She simply filed a claim on her usaa app and said. I got this. Usaa insurance is made the way kate needs it easy. She can even pick her payment plan so its easy on her budget and her life. Usaa. What youre made of, were made for. Usaa shaq chime magenta . I hate cartridges not magenta not magenta. Im not going back to the store. Magenta cartridges are so. buzzer vo the epson ecotank. 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Robinhood. Shaping up to be a somewhat unusual Holiday Season this year. Christmas used to be a time for unity, hostility was suspended. People turned their minds to the higher things in life as opposed to unite us all. 1914 during world war i, german childers declared a truth in their fighting. Staying sick Christmas Carols today and played soccer. Recognition of the season celebrating the advent of the savior of the world after all demanded something from them transcended on partisanship. At least for one day. Happy, that isnt much evidence here that holly season not even for one day. Democrat will bring their impeachment inquiry to a completion in the house of representatives. Republicans will denounce it and democrats will drive it. Forces will continue to howl at each other across the no mans land of national politics. Just because the confrontation goes on, doesnt mean we have to despise each other. Thanksgiving holiday we just celebrated was inaugurated by Abraham Lincoln in the middle of the civil war in the country course really tearing itself apart. We confronted the nation to remember then as we surely should today, that the gratitude americans have for the Many Blessings should far exceed any resentment or hostility they may have toward each other or others. The message of that first thanksgiving proclamation is as much today as it was back then maximum peril. Thats it for us this week, the latest show, be sure to follow me on twitter, facebook and instagram. Next week, one of the countrys most prestigious universities, the university of notre dame here on the wall street journal. Thank you for joining us. The sharpest minds on wall street need to get behind the headlines and prepare you for the week ahead. This week we are changing directions and focusing on personal finance