Expert Opinions: Bright Spots for Beauty
March 1, 2021
Contact Author Tim Pulleyn, Stephenson; Marie Arzel, Solvay; Lee Reuveni, Jojoba Desert Ltd.; Lisa Carroll, Native Extracts; Kim Kern, Sandream Impact
Close
This edition of "Expert Opinions" explores prestige prospects, sustainability, solid forms, ‘clean’ beauty, customized cosmetics, naturals and food-inspired solutions.
Sponsored
Consumers are investing in self-care and small luxuries, according to a report by NPD,
1 and while overall, prestige beauty took a huge hit in 2020 (-19% to $16.1 billion), e-commerce sales were on fire (+46%). This reflects an unprecedented shift in buyer behavior amid lockdowns and general pandemic fears.
So where are the bright spots for beauty growth?