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New Coke: Coca-Colas major marketing flop in 1985 : comparemela.com
'New Coke': Coca-Cola's major marketing flop in 1985
This week is the anniversary of Coca Cola’s major marketing flop in 1985 – when they tried to discontinue the original flavor of Coke and use a new recipe. Hoarding, backlash and protests ensued.
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