ETtech Exclusive | Big Tech should pay publishers, creators as content gets users: EU's Margrethe Vestager

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Big Tech firms must pay publishers and creators for the content on their platforms, as users come for the content and not for advertising, European Union's Competition Chief Margrethe Vestager says in an exclusive interview.
Big Tech firms must pay publishers and creators for the content on their platforms, as users come for the content and not for advertising, according to
Margrethe Vestager, Competition Chief of the European Union.
In an exclusive interview with
Surabhi Agarwal and Raghu Krishnan, the 53 -year-old who is also tasked with providing strategic direction for a "Europe Fit for the Digital Age” said she supported Australia’s stance in mandating

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