Almost one year ago, we first realized the severity of COVID-19 and its life-changing impacts on a global scale.
But no one could ever have anticipated that we would still be immersed in this tremendously difficult situation today. Among those hardest-hit by the pandemic are the essential workers who continue to give their all on the frontlines.
In March 2020, Herbaland, Canada’s largest gummy manufacturer, stepped in to support these incredible individuals with its “Community for Immunity” campaign. The family-owned and operated company aimed to donate immune-supportive vitamin gummies to those in crisis.
This included groups of frontline workers like nurses, doctors, paramedics, and care home staff, plus vulnerable adults and children. Herbaland’s initial goal was to donate 10,000 bottles of Immune Plus Gummies, but after quickly ramping up, it donated more than 20,000 bottles — nationwide.