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Essentia Water Launches New “Stop For Nothing” Campaign With Tate McRae
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BOTHELL, WA. – Essentia Water, the pioneer of ionized alkaline water in the U.S., launched its “Stop for Nothing” campaign featuring multi-platinum singer/songwriter Tate McRae, Kansas City Quarterback Patrick Mahomes II and classical fusion violinist Ezinma. The “Stop for Nothing” campaign focuses on motivation, strength, and stamina to build resilience, and how taking a moment to hydrate helps maintain performance.
Tate McRae is Essentia’s newest brand partner, joining Mahomes and Ezinma. Her hit single “you broke me first” has achieved over 1 billion streams and the #1 spot on the Top 40 US radio charts, landing her as the youngest musician on Forbes’ 30 Under 30 list. This partnership with Essentia marks her first major brand partner deal.

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