"Don't use inflatables, we are really encouraging people not to use them on the sea or open water. They can be picked by the wind incredibly quickly."
Mr Ayers said North Norfolk and especially areas such as Brancaster experienced large tidal ranges which could mean people exploring the coast could quickly become cut off by rising tides and water pooling between sand bars.
He said: "At low tide, you can walk out quite far, but before you know it the tide is racing back in.
"At Brancaster, there's a wreck and we would really encourage people not to visit the wreck, enjoy the beach and if you do want to go for a long walk make sure you are checking the tide times and if you're not sure talk to local people on the ground."