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秋风乍起,白酒开启销售旺季模式。在白酒千元以上价位段,茅台一直上演刚需行情。截至8月25日,2020年和2021年飞天茅台散市场行情价分别为2880元/瓶和2850元/瓶,比官方指导价格1499元高出九成,超高利润以至于茅台一瓶难求,这也带来其他品牌酒价格上涨的空间。“战高端”、推千元酒卡位,成为多数酒企真实的写照。

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