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The Eastern Ontario Agri-Food Network (EOAN) has launched a local food portal for Eastern Ontario to connect its member producers and farmers’ markets with consumers and local food enthusiasts.
This technological tool – prepared in collaboration with Kitchener, Ontario, based Local Line – reaches three EOAN goals: it makes e-commerce accessible to local food producers and farmers’ markets; it facilitates the purchase of local food in the community; and it engages collective marketing to the benefit of the vendors.
The portal is still accepting vendor registrations. It opened to public browsing and purchases on May 1.
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Member producers and farmers’ markets will be able to highlight products in a portal,  take and fulfill orders, and manage business inventories. Vendors’ existing websites can be linked with Local Line. Consumers will view the available selection among vendors in various markets, then pre-order and even pre-pay as well as find the pick up point.

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