Wherever you are many artists have even begun playing shows in Computer Games or staging virtual concerts how is all this changing the Music Industry today on shift. Almost 300000000. 00 people stream music by our spotify each month that gives the Market Leader a detailed picture of uses listening habits today music lovers can also enjoy streaming music videos and concerts in their homes and on their mobile devices and these services are rapidly growing in popularity puter Game Developers are giving a platform to artists as well and spring us rep a travel scot to showcase the brand new trek live in fort myers a hugely popular multiplayer game. Is the big moment given recent hip hop fans have been waiting for you would virtual travel scott says its a multiplayer game for us to perform in front of 112000000 players the largest crowd ever to attend a virtual concert like this. The gaming and Music Industry. Cross over the tracks to try to get groups in one many games new feature cool soundtracks unique dance moves and virtual in game concerts zinah im sure someone with. Streaming platforms like apple music these and spotify dominate the music market today raking in huge sums of money and only a tiny fraction of that goes to the artists platforms they earn less than 1. 00 cent per stream to make a decent living they need hundreds of thousands of place for exams. An artist would beat 80000. 00 plays on the napster streaming that from just to the u. S. National minimum wage roughly 1400. 00 u. S. 1. 20 plays would be needed on apple music and over 300001 spotify and amazon. Can musicians make a living learn about their stuff but its not all black and white view that we met up with drum and bass who say despite the downsides there are benefits to spotify. And us mc have been with folk pop. For 11 years their albums feature german english and arabic lyrics and have made it into german charts at 1st they didnt want them his against. 45 spotify definitely exploits musicians and if you have an almost nothing through streams. Its not even enough for major artists to get by. Making an album is a lot of work and costs a lot to record. Some at 1st we didnt really like the idea of making your music available for free and people would. Have played all over europe winning them and the loyal fan base today their music is on spotify after all with success their latest single happy from the new album has already been streamed half a 1000000 times about 250000 fans listen to their chains each month to ask what users can discover your music on spotify even if you dont belong to a record label. And if your music gets streamed a lot and recommended to other people then you might feature playlist thats what swayed their opinion from the market and. Their current music is available on other streaming platforms too but 90 percent of their listeners come from spotify soon signing up in 2015 hours music has been streamed about 25000000 times in 78 Different Countries streaming platform. Meanwhile also changing the way artists create music. Get out of the us an overwhelming choice of music now if you get bored of a song you skip it i guess that the scourges artists from producing elaborate 10 minute tracks with 3 minutes solos and long intros so yeah on the people who are adapting to that. On average songs have become shorter over the years in 2000 the u. S. Top 100 singles tended to be over 4 minutes long but in 2018 the average length for just 3 and a half minutes why in part because of the 32nd rule applied by spotify and other streaming platforms it means only receive money if the song has been streamed half a minute or more this is changing how artists craft songs long gone are the days when songs that long winded intros for example but more on that heres chris of a clash of Berlin School of popular. Hard to go to my over one hits today follow with different formula from take just a beavers love yourself the song jobs right in with lyrics from the get go. This is tiring and the listener knows exactly what the tracks about. The same time for an intro. The 1st few bars of a song are crucial they determine whether the listener sticks with it also gets to the next the vast competition for music has given many listeners a short Attention Span and so the 1st 30 seconds. I need just 20 seconds to know if i listen to the whole song or not. The Music Industry started making money from streaming services in 2510 years later streaming pad phones were already making 2600000000 euros in revenue and since 2018 streaming has become the biggest source of income for the Music Industry last year it made up 56 percent of global music revenue thats why artists are under pressure to make their music Available Online play lists are also a crucial part of these major streaming platforms if an artist is featured on one it can seriously because theyre streaming figures and revenue but who curator these playlist. Popular me. Sick on spotify is promoted on playlist which drives that streaming thing is even further. Algorithms define who makes it as an artist today. So its a lists only contain popular songs this is based on certain metrics. A song will move up a playlist the more it can stream. But there are other play lists with the structure is more important songs are added in a way that achieves the rights of musical art. Companies have begun to help artists get those songs on to play them to market them Like Networks now owned by sound cloud musicians are now less dependent on music labels but even more so uncertain algorithms. This is something that pop professor marcus klein i criticize this. Point so fortunately these days producing music is less about creating and more about calculation because i grew the miscalculate how many people like what and when they listen to. The it will Music Production is becoming much more of those numbers and less about cultivating a future for society because there. Is pop music no longer a revolutionary force well despite the criticism digitalisation is providing new scope for creativity like the video sharing app picked up some artists even have a global hit song because of thick fog if their song features on one of the popular to talk challenge are like them thats x. All told local wrong with the get up of viral sensations. Streaming services and social media platforms represent a great new way for fans and musicians to connect especially during times of social distancing. We have a spring tour plugged up with 26 or 27 concerts these are sort of you can focus on just like all bands the tour was cancelled because its a shame because we just finished recording our latest album of it at the market and we were looking forward to going on tour with it. Instead to look after her as a band member who staged a concert on a rooftop in cologne and live streamed it for all their fans unfortunately they had to been then band mates couldnt join them because of the knock down. The show most important that fans get to see bands in a live context even if its online. So i believe in can you see its all over social media rights now. Streaming is a great way for artists to stay present during lockdown james blunt recently stream to show from hamburgs elbert philharmonic home. And artists like billy eilish the Rolling Stones and green days but it Joe Armstrong lifestream performances from their own homes for the one will together at home Charity Event to on the Health Care Work has. In addition to their Live Streaming the publish to music video made from 60 found videos filmed at home the clip has around 50000 hits on you tube. I dont want to feel. The i think im really good only way to stay in touch with fans these days is by Live Streaming concert live. Making footage of past gigs Available Online you know come. To will now take place in autumn this year provided lockdown. If not theyll just keep performing on 9. Ok so digital platforms are great for musicians to connect with fans and for fans to stream as much music as they want whenever they want but theres a catch companies are collecting vast quantities of personal data professor in the cauldron of the London School of economics explains more. The way we sat or jumped in front of a record player was unknown to the Record Companies they were blind to that now theyre not the vision the market is today is a relation which is continuous as long as you are using the product the product will be tracking. Companies constantly analyze our music listening behavior to keep us on platforms for as long as possible platforms like french streaming site do you need user hits play they should in theory only hear music that they want to hear for thats we need to establish an ongoing relationship both of we have to learn what music to enjoy in a monday morning for example but not on a friday evening. Some artists have launched exclusive Online Events like us soul singer erykah badu one of my favorite artists who created an interactive Concert Series the idea is that fans pay a fee to watch and then have a say what happens like which song will be played next streaming has made it extremely easy for us to consume music but also harder for artists to make a living so its on us to support musicians we care about for example by seeing their shots online or one day in real life. What do you think those on your facebook and d. W. Dot com thats it from us this week see you know sort. Of. The mole out of traffic jams and into the future of mobility in european traffic planners are setting their sights on alternatives to cars they want to reduce congestion on streets and highways with Artificial Intelligence and bold ideas. Will it happen. Next on t w. Homelessness poverty. 43000000 people in the United States are affected. Even though many of them have steady jobs. Who is choking the outcasts of the american dream. Comforting in the wealthiest country in the last. 45 minutes on g. W. What secrets lie behind these walls. Discover new adventures in 360 degree. And explore the made in World Heritage sites the cool d. W. World heritage 360 getting up now. To get a bit. More. Geminis highways are overcrowded and traffic is only getting worse. Monday bush said thats good think about it there are 2000000 trucks on europes roads every day i decided i had to do something